Who doesn’t love the look of metallic gold foil? Gold foiling adds that extra level of class and luxury to invitations and stationery but generally also comes with a high price tag. Given that the production process of traditional hot foil stamping is expensive and takes a lot of time and resources, traditional gold foiling methods are usually unobtainable for the average bride with a budget. The costs involved generally make foiling more appealing for smaller weddings and functions and cannot be applied to wide format options, such as large guest seating charts. In addition, the high price of traditional foil stamping can also limit brides to only be able to afford to foil their wedding invitations and RSVPs and have to settle for a different design and print for their menus, table numbers, bonbonnieres, service covers, guest seating chart and thank you cards.
Whilst cheaper foiling methods are available, if the production process is not done properly with high end equipment and carefully controlled variables, the result will be black speckles throughout the foiling, which immediately takes away from the class and luxury that foiling is meant to provide.
We have had many a customer ask us for gold foiling options. Although our production crew are hard at work optimising a cheaper foiling method that still delivers a high quality product, we have realised a gap in the invitations and stationery market that is not being well serviced. Hence, we have designed the Metallic Lookalike Gold creative.
What makes the Metallic Lookalike Gold design so unique and affordable? Well, instead of relying on the production method to create the gold foil effect, we have placed all the emphasis of creating the effect in the graphic design. The major benefit this provides is that the production process doesn’t cost any extra than a normal digital CMYK print. Not only is this an affordable option, but it also means that the artwork creative can be printed on large items like guest seating charts and posters. Now, you can have the metallic foil look across all your wedding stationery from save the dates cards, single-sided, double-sided and folding invitations to RSVP postcards, gift registry cards, place cards, menus, table numbers, service covers, favour tags, thank you cards and even your guest seating chart!
You can view and order the Metallic Lookalike Gold range here:
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Be sure to keep an eye on our website for Metallic Lookalike Copper, which is coming very soon!